Thursday, January 8, 2009

Sony: PS3 Has The Most Features and Functionality Out of the Box

Now this is corporate chest-beating at it's finest. Today Sony Computer Entertainment Canada sent out a media release with the very blunt claim that PS3 features superior technology and a sophisticated design that creates the ideal all-in-one entertainment product. To illustrate their point, Sony included that chart above showing that the PS3 offers the most features and functionality, at the best price, out of the box. All revenue figures are in Canadian dollars.

The differentiators raised by Sony ought to be well known to the core gaming community, such as PSN's free access, no built-in Wi-Fi on the Xbox 360, and no hard drive included with the Wii.

While it's hard to dispute Sony's claims, I'm still surprised that they are focusing on the console's robust feature and functionality set instead of what gamers want most - games. Considering Sony has juggernauts such as Killzone 2, Uncharted 2, Infamous and God of War 3 currently slated for 2009 you'd think they'd be pushing that angle. Well, what am I saying, it's only the second week of January. I'm sure we'll have plenty more corporate gloating in the weeks and months ahead, yippee!

Here's the full press release:

Keeping Gaming and Entertainment Simple

The 2008 holiday season was an exciting time for video gaming and the Blu-ray side of the interactive entertainment industry, and 2009 promises to follow suit. As consumers continue to invest in their entertainment needs this new year, the feature sets of the three multi-functional gaming systems -- PLAYSTATION 3, Xbox 360 and Wii -- become that much more important to consider.

PLAYSTATION 3 has always been about streamlining the gaming and entertainment experience by giving consumers the most features and functionality out of the box, there is no immediate need to upgrade anything to get a rich entertainment experience, as the console comes standard with:

* Built in Blu-ray drive for HD movies and mind-blowing games
* Built in Wi-Fi for wireless gaming and Internet access
* Huge hard drives for storing games, movies, music photos and more
* Free online gaming and entertainment access through PSN
* Ten year's of value with a future-proof system via firmware updates that offer new services and features

The Xbox 360 and Wii offer a set of features in their own right. However, when you take a look at the feature offerings side by side, there is only one true winner in delivering total value and price.

We’ve compared the lowest entry points from each manufacturer -- PS3 80GB - $399, Xbox 360 Arcade - $199, Wii - $279. All prices listed are Canadian.

[The chart above goes here]

The PS3 is the perfect example of a product featuring superior technology and a sophisticated design creating an ideal all-in-one entertainment product. The Xbox 360 requires additional money, multiple upgrades and additional external devices, putting a burden on the wallet and adds clutter to the entertainment center. And the Wii’s lack of enhanced features comes at the expense of a comprehensive entertainment solution. So as PS3 continues to evolve without the need for additional parts or expenses, expect the competition to continue peddling add-ons in an effort to keep up with the Jones’.

5 comments:

anthonyarms said...

The problem with the PS3, is that you can do all the same things with an xBox360, and you have more games with the 360.

people will say that PS3 has BlueRay, but if you don't have a 1080p, there is no advantage, there.

Wifi is an advantage however, I don't think that is good enough, (they need more downloadable games!!)

Some other things that make XBOX360 a better sytem.
-1) you can talk to your friends at any time, and in the dashboard. PS3 you can only talk to people in some games; a chat window, and PS3 "Home"
2) 360 you can play music in the background. PS3 you can't.
3) 360 has more games to play, so there is a better chance that people that don't play games, may find something that they like.

Sony may have a more powerful box, however it looks to me that MS is doing better things with theirs.

The Wii is just fun for all, so people who don't play games are picking that one up.

Mvern78 said...

I find this interesting as many people likely made purchasing decisions over the holiday's based on the price point of the core system it self (MS says they out sold 360's 4 to 1 of the PS3), but when you look at all the peripherals you need to purchase it changes a number of things.

There is also a 10$ price difference on the second standard controller (PS3 49$. 360 59$ @ Future Shop), because it's really no fun to play alone.

Anonymous said...

anthony arms stop ranting. the 360 is just 1 price cut away from actually being worth it. paying for online gaming service is lame 30% failure rate is a joke and as far as games its about quality not quantity and ps3 has the most quality games. In fact ps3 games won darn near 75% of all game awards in 08. So nice try but this is a fail.

Oh and i love how everyone jumps on sony about stating the truth but microsoft has been getting away with it all year last year and no one says anything.

Paul Hunter said...

I don't think there is anything inherently wrong with Sony's or Microsoft's SKUs and positioning. Microsoft clearly is looking to offer bundles for price sensitive consumers with their stripped down Arcade model. At the same time they also offer the Elite model for hardcore gamers that want the full experience. From a revenue standpoint, this positioning has worked well for Microsoft - Xbox 360 has now officially outsold the original Xbox and continues to sell at a brisk pace.

Sony on the other hand has opted to give all of it's buyers a base level of functionality including a hard drive, Wi-Fi, and blu-ray. The good thing about the Sony model is that essentially all PS3 are the *same* plus or minus a few features (e.g. some HDDs are 80GB, while the new Uncharted bundles is 160GB). This makes some features such as mandatory game installation to improve performance possible on the PS3.

Anonymous said...

you hav a point there Paul Hunter. the core model for the Xbox360 is a joke and should hav existed at all no matter how the econnomy has made many people cashless.

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