Thursday, August 27, 2009

Breaking News: Xbox 360 Gets Price Drop

By Andrew Shin

These past few weeks, Sony has made a lot of noise and news with the recent introduction of the 120GB PS3 for $299 and a price drop of their existing 80GB and 160GB models to $299 and $399 respectively. This past weekend NextGen Player's feature Mind Games asked our readers the question of how long it would be before Microsoft and Nintendo were to respond, if at all, with their own console price reductions. Well it surely didn't take Microsoft too long to respond. It definitely surprised me as I didn't expect it this soon.

This morning, Microsoft has announced that beginning August 28th, both the Xbox 360 Pro and Elite consoles will see a price drop. The Xbox 360 Pro that currently sells for $299 will now be priced at $279. The Xbox 360 Elite will get an even greater reduction going from $399 to $329. The Xbox 360 Arcade will continue to be sold for $229.

"With the holiday season right around the corner, it's already time to start looking for entertainment and gifts that everyone will enjoy," said Shane Kim, corporate vice president of strategy and business development for the Interactive Entertainment Business at Microsoft Corp. "If you're looking for deep experiences that don't require deep pockets, now is the time to purchase an Xbox 360. We've got the best games, a vast library of movies, new music experiences, more ways to connect friends and family, and so much more on the horizon including 'Project Natal' — no controller required."

At the very least with Microsoft's price drop announcement, we now have a more competitive playing field amongst all consoles. Should make for an interesting fall and holiday season for console sales.

7 comments:

Crazy Joe said...

pro is going away soon, i wouldn't be shocked if the Elite was 279 by Christmas

Anonymous said...

120gb hardrive, blu ray player, play online for free, built in wifi For 299.99 vs. The x box 329. Or 279. And you got to pay to play online? And or buy a wireless adaptor. Not a hardcore gamer but sony officially has da better deal pimp soryy microsoft I love usa but I love wiser investment in my money. Slim ps3 here I come

Anonymous said...

its not a price drop. there just removing bits (HDMI cable)which cost more than the reduction in price to buy seperatley. also in the uk they are increasing the price of the arcade. the uk gets f*cked over once again :(

Mike said...

Nice to see the price drop however removing the HDMI cable is a bit chintzy. I would like to see the big M drop their prices on some of their accessories like the way overpriced wireless adapter and hard drives.

Crazy Joe said...

taking out the HDMI cable is weak, but Canada is getting a bundle w/ Halo 3 and a Wireless adapter, which is good value. They should have matched the PS3 slim price with the Elite, it is the same in US.

Anonymous said...

its not a price drop, its just to cover the cost of removing the HDD.
M$ are going to get slaughtered if they dont change their price even more.
the elite needs to be at least 100 bucks cheaper than the ps3 slim, otherwise its going to have a quiet sad christmas. And its christmas lineup this year is crap compare to last year, and even worse compared to sonys lineup.
when it comes to quality and quantity sonys pawning M$, now only if they started marketing their product they might start selling more systems.

Anonymous said...

sorry scratch that HDD i ment HDMI cable.

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