By Paul Hunter
Thinking about picking up Madden NFL 10 today? Well, before you go hop, skip and jump to your local retailer consider this: Sports Illustrated is giving the game away free with a paid subscription.
I'm not personally a huge fan of Sports Illustrated (I've only ever read the swimsuit editions), but this deal is almost too sweet to not consider. Here's the economic breakdown:
A subscription to SI costs less than $60, Madden NFL 10 costs $70 at retail, so right off the bat you're actually saving ten loonies. When you add in that you also get a free Madden documentary that probably adds at least another ten loonies to the savings. So that's probably around $140-150 worth of goods for a mere $60. How they manage to run these types of campaigns profitably is beyond me.
I wonder what my girlfriend will say if a swimsuit edition randomly appears in our mailbox?
[Thanks to Mike G for the tip!]